“Four percent of iOS14 users are opting in to let apps track them. Compared to a few months ago (in a pre-iOS14 world), these numbers can feel staggering. As marketers, we feel these numbers as we look at our paid marketing strategies…

“Four percent of iOS14 users are opting in to let apps track them. Compared to a few months ago (in a pre-iOS14 world), these numbers can feel staggering. As marketers, we feel these numbers as we look at our paid marketing strategies…