Level 2 of the Customer Value Journey with Dave Albano

Level 2 of the Customer Value Journey with Dave Albano

“Dave Albano, one of our ELITE Coaches, goes over the second level of the Customer Value Journey. In this video Dave explains the “Convert,” “Excite,” and “Ascend” levels of the CVJ like you’ve never heard it before. Dave’s unique outlook…

Level 1 of the Customer Value Journey with Dave Albano

Level 1 of the Customer Value Journey with Dave Albano

“Dave Albano, one of our ELITE Coaches, goes over the first level of the Customer Value Journey. In this video Dave explains the “Aware,” “Engage,” and “Subscribe” levels of the CVJ like you’ve never heard it before. Dave’s unique outlook…

Negotiation Tactics: What vs Why Questions | Derek Gaunt

Negotiation Tactics: What vs Why Questions | Derek Gaunt

“The defensive reaction to “why” questions is something that we discovered within the hostage negotiation world but has proven to be true in both business and personal communication. Simply put, “why” questions may cause defensiveness on the other side. In…